Why GS Retail?

Retail Focus and Experience

We bring our clients significant retail and product marketing experience:
  • Management has executive officer experience at national retail chains
  • Senior Associates have over 20 years experience in supporting retail initiatives
  • Design team is experienced in all aspects of retail design, merchandising, & field communication
  • Brand Development

    We view the retail store as the brand:
  • We've successfully re-branded national retail chains
  • We focus on brand integration and personality in all design components
  • We create designs that are executable and sustainable in the field
  • Niche Marketing

    We believe that customers are culturally and regionally unique and we develop campaigns that successfully target the correct demographic. We also understand that retailers have a variety of store formats and develop support for each format:

  • Canadian retail experience
  • Hispanic marketing expertise
  • Varied store format visual merchandising and sales promotion
  • Store opening and expansion visual strategies
  • Store relocation and closing events
  • Solution Focused

    We are focused on the solution, not the medium.
  • Develop the right strategy, in budget and on time
  • Effective field communication techniques
  • Service and support from corporate to the field
  • It is not creative, if it doesn’t sell!